My name is Joey Bachrach, Co-Founder and CEO of Rainbow Hill Sober Living and Rainbow Hill Recovery. To describe the defining moment in my professional career, we have to go back to a time before Rainbow Hill was even an idea. Both my husband, Andrew Fox, and I are in recovery ourselves. I’ve been very transparent about my struggles with alcoholism. 

The defining moment was realizing and accepting that I am someone who does not want to drink my life away. You know when you have that inner monologue telling you that you were put on this planet to do something extraordinary, but you don’t quite know what that special something is? For us, our passion found us in the work we’re doing in the mental health and addiction field.